ITS#NINE is back to the future - Diesel continues support of young talent!

July 02, 2010

Diesel

ITS#NINE is back to the future - Diesel continues support of young talent!

ITS#NINE IS BACK TO THE FUTURE
DIESEL CONTINUES SUPPORT OF YOUNG TALENT!

After last July’s magical edition, ITS, International Talent Support, was supposed to translate into a different, smaller event and definitively say goodbye to Trieste, the city that hosted it for eight years, but thanks to the support of Diesel and Renzo Rosso’s personal involvement, the city will keep supporting the contest that raises the curtain of its ninth edition once again in Trieste next July.

Since the first edition in 2002, Diesel, together with Eve, has discovered new, upcoming designers and offered real opportunities to enter the fashion world. Over the years, the best talents from the most renowned fashion schools all over the world have been sought out – from Central St. Martins College and The Royal College of Art in London, to the Institut Français de la Mode in Paris, from The Royal Academy of Art in Antwerp, to the Fashion Institute of Technology in New York or The Bunka Fashion College in Tokyo, to mention just a few. Thanks to the visibility ITS gave these young designers, most of them are today working in some of the world’s most prestigious fashion houses.

Diesel is proud to keep on trusting and investing in new talents by fuelling ITS. The results are plain for all: an impressive new generation of designers which were the finalists of the ITS’ past editions had their own space in the latest London and Paris fashion weeks like Heikki Salonen, ITS#SEVEN Diesel Award winner.

The ITS#NINE edition is going to play around the creative theme of A Confederation of Fantastic Voyagers: a bunch of valorous pioneers whose mission is to go where no man has gone before. ‘The fashion journey’ will start on Friday, July 16th and will continue till Saturday, July 17th with an event that will reach its top with the awards ceremony for the winners of the three competitions: ITS#FASHION, ITS#ACCESSORIES and ITS#PHOTO.

Among other well-known personalities of the fashion scene, Bruno Collin, the recently appointed artistic director of Diesel, and designer duo Viktor & Rolf will be part of the fashion jury. The DIESEL FASHION AWARD will grant a cash prize of € 25,000 and a 6-month internship within the Diesel Creative Team at its Headquarters in Italy to discover all the secrets of working in an innovative and international fashion company, enjoying the opportunity of creating with a cosmopolitan group of over 40 designers.

Come on board and help us support the future of fashion!

For further information please contact Diesel HQ Press Office: +39 02 42409 555 - www.diesel.com

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